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Mechanical Data
 
Language : English
Frequency : Weekly (Thursday)
Printing Process : Web Offset
Screen

: Black & White - 65 LPI
Color - 85 LPI
One Page : 32.8 cm x 50 cms = 1640 sq. cms.
Width Of Column : 4.4 cms for display ads & 6 cms for appointment ads.
Length Of Column : 50 cms.


Fraction of a centimeter will be treated as one full centimeter, being rounded off to the next higher centimeter.

Advertisements measuring in length less than 5 cms. short of the full height. i.e. above 45 cms. will be charged for the full height i.e. 50 cms., length.

Minimum page : 5 cms. x 4.4 cms for display ads. and in multiples of minimum width.
5 cms. x 6 cms for appointment ads. and in multiples of minimum width.
Front & back page ads as stipulated under separate headings.


Advertisements of more than minimum width must be of a minimum of 5 centimeters height. If the size of the advertisement is less than the stipulated minimum height, the same will be treated as a strip advertisement and 25% premium will apply on space used, subject to a minimum of 164 sq cms.

Front Page
(Solus Only)

:

Maximum Size - 25 cms x 18.6 cms.
Minimum Size  - 20 cms x 13.9 cms.

.    
Back Page
: Minimum Size - 10 cms x 9.1 cms.


Colour Advertisements

Multicolour advertisement will be accepted only for Front page, Back page and appointment pages and the material should reach our office strictly within the specified time.


Material Required

Artpulls / positives / artworks and bromides.


Competitive Advertisements

While every effort will be made by management to aviod publication of competitive advertisements in 'Knocking' positions or in close proximity to each other, in same page or in opposite page, no guarantee can be given in this respect, nor will any claim for free repeat insertion be entertained.


Disputes

No dispute / protest / claim in respect of any bills will be entertained, unless made within one week of publication. Under no circumstances, shall payment for any bill or any portion thereof be held back as disputed.


Payments

Drafts / Cheques are to be drawn in favour of "Aishwarya Publications Pvt. Ltd." only.

______________________________________________________________________

COLUMN WIDTH

Appointment Advertisements :

Columns 2 4 6 8 10
Width in Cms 6 12.7 19.4 26.1 32.8

Display Advertisements :

Columns 1 2 3 4 5 6 7
Width in Cms 4.4 9.1 13.9 18.6 23.3 28 32.8


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